Book cover of Clay Water Brick by Jessica Jackley

Clay Water Brick

by Jessica Jackley

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Introduction

In a world where poverty seems to be an insurmountable challenge, Jessica Jackley's "Clay Water Brick" offers a fresh perspective on how entrepreneurship can be a powerful tool for change. This book takes readers on a journey through the lives of resourceful individuals who have managed to build thriving businesses with minimal resources. Jackley, the co-founder of the revolutionary microlending platform Kiva, shares her experiences and insights gained from working with entrepreneurs in developing nations.

"Clay Water Brick" challenges the traditional notion of charity and proposes a more sustainable approach to fighting poverty. Instead of relying on handouts, Jackley advocates for empowering local entrepreneurs through microlending and support. The book's title itself is a testament to the ingenuity of these entrepreneurs, who can create something valuable from the most basic elements around them.

The Limitations of Traditional Charity

Jackley begins by addressing the shortcomings of conventional charity methods. While well-intentioned, many charitable efforts fail to create lasting change. The author shares her personal experiences as a volunteer in various organizations, from hospitals to soup kitchens. Despite her dedication, she often felt that her efforts weren't making a significant, long-term impact on people's lives.

The problem with traditional charity is that it often creates a cycle of dependency. Recipients may become reliant on handouts without developing the skills or resources to improve their situation independently. This realization led Jackley to search for a more effective way to help those in need.

The Power of Microlending

Jackley's eureka moment came during her time working with Village Enterprise, a nonprofit organization in East Africa. She witnessed firsthand how small amounts of financial support could enable local entrepreneurs to start and grow their businesses. This experience inspired her to explore the concept of microlending as a tool for poverty alleviation.

Microlending, pioneered by Dr. Muhammad Yunus and his Grameen Bank in Bangladesh, involves providing small loans with low interest rates to budding entrepreneurs in developing countries. This approach has proven to be highly effective in helping individuals lift themselves out of poverty.

Inspired by this concept, Jackley co-founded Kiva, an online platform that connects lenders from developed nations with entrepreneurs in developing countries. Since its inception in 2005, Kiva has facilitated over $600 million in microloans, demonstrating the power of this approach in fighting poverty.

The Resourceful Entrepreneur

One of the key themes in "Clay Water Brick" is the incredible resourcefulness of entrepreneurs in developing nations. Jackley shares numerous stories of individuals who have built successful businesses with minimal resources, proving that great entrepreneurship doesn't necessarily require vast amounts of capital or advanced technology.

One such story is that of Patrick, a Ugandan orphan who lost his family to rebel attacks. With nothing but his hands and the clay beneath his feet, Patrick started making and selling bricks. Over time, he improved his technique, reinvested his profits, and eventually built a thriving business that not only supported him and his brother but also provided employment for others in his community.

These stories challenge our preconceptions about what it takes to be a successful entrepreneur. They show that innovation and determination can overcome even the most severe resource constraints.

The Importance of a Clear Mission

Jackley emphasizes the importance of having a clear mission when starting a business venture. She compares entrepreneurship to sailing, where strong currents can pull you off course if you don't keep your destination firmly in mind.

She illustrates this point with a personal anecdote from Kiva's early days. When approached by two entrepreneurs with a similar idea but different values, Jackley initially agreed to cooperate. However, she soon realized that this partnership was pulling Kiva away from its original mission of connecting entrepreneurs with sponsors to make a change in their communities.

By staying true to their mission, Kiva was able to course-correct and continue on its path to success. This experience underscores the importance of having a clear, well-defined mission that can guide decision-making, especially in the face of tempting but potentially distracting opportunities.

Transparency and Honesty in Business

Another crucial lesson from "Clay Water Brick" is the value of transparency and honesty in business, especially when things don't go according to plan. Jackley argues that while it's tempting to only share successes, it's honesty and transparency that truly win loyal followers and customers.

She shares a challenging moment in Kiva's history when they discovered that a partner organization in Uganda had embezzled over $100,000 by creating fake borrower profiles. Instead of trying to cover up the issue, Kiva's management decided to be completely open about the situation. They informed their lenders, apologized, and admitted their mistake in being too trusting.

This honest approach paid off. Users appreciated Kiva's transparency and many declared their continued support for the platform. This experience shows that being open about failures and mistakes can actually strengthen a business's relationship with its customers and stakeholders.

The Power of Teamwork

While many entrepreneurs start their ventures alone, Jackley emphasizes the importance of teamwork in building and growing a successful business. She illustrates this point with the story of Clay, a candy store owner in Honolulu who was struggling to make ends meet. By teaming up with his nephew Bronson, Clay was able to revitalize his business through crowdfunding and innovative marketing strategies.

Jackley also shares her personal experience of building a team at Kiva. Initially reluctant to give up control of her "baby," she soon realized that each team member brought unique skills and perspectives that were crucial to Kiva's growth. By allowing her team members to take on responsibilities in their areas of expertise, Kiva was able to flourish and expand its impact.

This section of the book serves as a reminder that no entrepreneur is an island. Collaboration and teamwork can bring fresh ideas, diverse skills, and renewed energy to a business venture.

The Value of Trial and Error

"Clay Water Brick" emphasizes that sustainable success often comes from years of trial and error rather than overnight breakthroughs. Jackley illustrates this point with the story of Shona, a South African mother who designed custom appliances for her disabled daughter.

Starting with primitive designs and makeshift solutions, Shona gradually refined her inventions through countless iterations. Over time, her expertise grew, and her designs improved to the point where they could help thousands of disabled children. Today, Shona's company, Shonaquip, employs dozens of technicians and therapists.

This story underscores the importance of persistence and continuous improvement in entrepreneurship. It shows that even the most successful businesses often start with imperfect products or services that are gradually refined over time.

The Necessity of Risk-Taking

Throughout the book, Jackley emphasizes that entrepreneurship inherently involves risk-taking. She shares the story of Katherine, a Ugandan entrepreneur who started selling fish. Initially buying from a local middleman, Katherine realized she could increase her profits by purchasing directly from the source. This meant taking a risky and expensive journey to the lake by bus.

With a small sponsorship from Village Enterprise, Katherine was able to make this journey, significantly increasing her profits and setting her business on a path to growth. This story illustrates how calculated risks can open new doors for a business and lead to greater success.

Jackley argues that the willingness to take risks is not just important in the early stages of a business but throughout its lifecycle. Successful entrepreneurs often find that they exceed their own expectations by continually pushing boundaries and taking calculated risks.

The Impact of Microlending on Global Poverty

Throughout "Clay Water Brick," Jackley makes a compelling case for microlending as a powerful tool in the fight against global poverty. Unlike traditional charity, which often creates dependency, microlending empowers individuals to create sustainable livelihoods for themselves and their communities.

The stories shared in the book demonstrate how small loans can have a transformative impact. From Patrick's brick-making business in Uganda to Katherine's fish-selling venture, these entrepreneurs were able to lift themselves out of poverty and create employment opportunities for others in their communities.

Moreover, the success of platforms like Kiva shows that there is a global appetite for this kind of direct, person-to-person lending. By connecting lenders in developed countries with entrepreneurs in developing nations, microlending creates a sense of global community and shared purpose.

The Qualities of Successful Entrepreneurs

Through the various stories and experiences shared in the book, Jackley identifies several key qualities that successful entrepreneurs in challenging environments tend to possess:

  1. Resourcefulness: The ability to make the most of limited resources, as demonstrated by Patrick's brick-making business.

  2. Persistence: The willingness to keep going despite setbacks, as shown in Shona's journey to create assistive devices for disabled children.

  3. Adaptability: The capacity to adjust strategies based on changing circumstances, as seen in Katherine's decision to change her fish-sourcing method.

  4. Integrity: The commitment to honesty and transparency, even in difficult situations, as exemplified by Kiva's response to the embezzlement crisis.

  5. Vision: The ability to see opportunities where others see only challenges, a quality shared by all the entrepreneurs featured in the book.

  6. Risk-taking: The courage to step out of comfort zones and take calculated risks to grow their businesses.

These qualities, Jackley argues, are not unique to entrepreneurs in developing countries but are essential for any entrepreneur facing resource constraints or challenging environments.

The Role of Technology in Microlending

While much of "Clay Water Brick" focuses on low-tech entrepreneurship in developing countries, Jackley also highlights the crucial role that technology plays in facilitating microlending on a global scale. Kiva's online platform, which allows lenders from around the world to connect with entrepreneurs in developing countries, is a prime example of how technology can be leveraged to create social impact.

The advent of mobile banking and digital payment systems has also made it easier to distribute and repay microloans in areas with limited banking infrastructure. These technological advancements have significantly increased the reach and efficiency of microlending programs.

The Importance of Cultural Understanding

Throughout the book, Jackley emphasizes the importance of understanding and respecting local cultures when working in international development. She shares how her experiences in East Africa taught her to listen to local entrepreneurs and understand their needs and aspirations, rather than imposing external solutions.

This cultural sensitivity is crucial for the success of microlending and other development initiatives. It ensures that the support provided is truly beneficial and aligned with the local context and needs.

The Ripple Effect of Entrepreneurship

One of the most powerful messages in "Clay Water Brick" is the ripple effect that entrepreneurship can have in developing communities. When an individual starts a successful business, it doesn't just benefit them and their immediate family. It can create jobs for others in the community, stimulate local economic activity, and inspire others to start their own ventures.

This multiplier effect is what makes entrepreneurship such a powerful tool for poverty alleviation. Unlike traditional aid, which often has a limited and temporary impact, successful businesses can create lasting change that extends far beyond the initial investment.

Challenges and Criticisms of Microlending

While Jackley is overwhelmingly positive about the potential of microlending, she also acknowledges some of the challenges and criticisms that the industry has faced. These include concerns about interest rates, the risk of over-indebtedness, and the question of whether microlending truly reaches the poorest of the poor.

She addresses these concerns by emphasizing the importance of responsible lending practices, financial education for borrowers, and ongoing efforts to reach underserved populations. Jackley argues that while microlending is not a panacea for global poverty, it is a valuable tool that, when used responsibly, can make a significant positive impact.

The Future of Microlending and Social Entrepreneurship

In the concluding chapters of "Clay Water Brick," Jackley looks towards the future of microlending and social entrepreneurship. She envisions a world where the lines between traditional business and social enterprise become increasingly blurred, with more companies incorporating social impact into their core business models.

She also sees potential for further innovation in the microlending space, including new financial products tailored to the needs of entrepreneurs in developing countries, improved use of data and technology to assess creditworthiness, and greater integration with other development initiatives.

Conclusion: A Call to Action

"Clay Water Brick" concludes with a powerful call to action. Jackley encourages readers to rethink their approach to charity and consider how they can support entrepreneurship in developing countries. This could involve making loans through platforms like Kiva, supporting social enterprises, or even starting their own ventures with a social mission.

She also challenges readers to apply the lessons from the book in their own lives and businesses. The resourcefulness, persistence, and creativity demonstrated by the entrepreneurs in the book are qualities that can lead to success in any context.

Ultimately, "Clay Water Brick" is a testament to the power of entrepreneurship to create positive change in the world. It shows that with the right support and opportunities, individuals can lift themselves out of poverty and build thriving businesses that benefit entire communities. By sharing these inspiring stories and practical insights, Jackley offers a hopeful and actionable vision for addressing global poverty through entrepreneurship and microlending.

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