Book cover of Decoding the World by Po Bronson

Decoding the World

by Po Bronson

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Introduction

In a world grappling with unprecedented challenges, from global pandemics to climate change, two Silicon Valley venture capitalists are on a mission to change the world for the better. Po Bronson and Arvind Gupta, the driving forces behind the biotech venture capital firm IndieBio, have dedicated themselves to fostering positive change through innovative technologies and bold ideas.

"Decoding the World" takes readers on a journey through the minds of these two visionaries as they explore the cutting-edge of science, technology, and entrepreneurship. From lab-grown meat to saving the bees, from fighting cancer to creating the perfect blue dye, Bronson and Gupta offer a unique perspective on how we can tackle some of the most pressing issues facing humanity.

This book is not just about predicting the future; it's about shaping it. It's a call to action for those who want to make a difference, and a roadmap for those who dare to question the status quo. As we delve into the world of IndieBio and its groundbreaking projects, we'll discover how science and innovation can work hand in hand to create a better tomorrow.

The COVID-19 Pandemic: A Wake-Up Call

The book opens in March 2020, as the world is just beginning to grapple with the reality of the COVID-19 pandemic. For Bronson and Gupta, this crisis serves as both a challenge and an opportunity. It's a moment that highlights the urgent need for innovative solutions and out-of-the-box thinking – precisely the kind of approach that IndieBio has been championing since its inception.

As the first deaths from COVID-19 are reported in the United States, the companies working with IndieBio pivot to focus on potential solutions. From exploring llama antibodies to repurposing existing drugs like niclosamide, the accelerator becomes a hub of frantic activity and creative problem-solving.

But amidst the chaos, Gupta takes a step back to consider the bigger picture. He ponders the origins of the virus, noting that while it likely came from bats, the real issue lies in how human activity has disrupted natural ecosystems. Deforestation and habitat destruction have put bats under stress, increasing the likelihood of virus transmission to humans.

This realization underscores a key theme of the book: the interconnectedness of human health and environmental health. It's a stark reminder that our actions have far-reaching consequences, often in ways we don't immediately recognize.

As IndieBio rapidly approves new ventures aimed at combating the pandemic, we see the accelerator's core philosophy in action. They're willing to take risks on unconventional ideas because they understand that in times of crisis, bold thinking is not just desirable – it's essential.

The Birth of IndieBio: Shaking Up Silicon Valley

To understand the unique approach of IndieBio, we need to go back to its founding in 2014. Arvind Gupta created IndieBio with the explicit goal of disrupting the status quo in San Francisco's tech scene. At a time when Silicon Valley seemed to be losing its innovative edge, becoming bogged down in the minutiae of social media algorithms and ad revenue, IndieBio emerged as a breath of fresh air.

The accelerator quickly gained a reputation for backing wildly disruptive projects. They were pioneers in the field of lab-grown meat, worked on innovative solutions to save bee populations, and even attempted to flood the illegal rhino horn market with 3D-printed alternatives. These weren't just tech projects; they were ambitious attempts to solve real-world problems.

Gupta's background provides insight into IndieBio's fearless approach. In his mid-20s, he left a high-flying job to take up BASE jumping – an incredibly dangerous hobby that involves parachuting from fixed objects. Over 260 jumps, Gupta faced death each time before making the crucial decision to pull the parachute cord. This experience taught him to truly appreciate the value of life and instilled in him a willingness to take calculated risks for potentially huge rewards.

Later, Gupta's time in China opened his eyes to the rapid pace of global development. He was particularly struck by Yiwu, the "World's Supermarket," a sprawling complex of factories and stores that exemplifies China's manufacturing might. This experience highlighted for Gupta the scale at which change can happen when there's sufficient will and resources.

The book presents China as a key player in shaping the future, describing it as one side of a five-sided chess game. The other sides represent climate change, artificial intelligence, genetics, and the war on truth. What makes China particularly influential is its ability to impact all these areas simultaneously, through its national AI program, state-controlled media, and significant greenhouse gas emissions.

IndieBio was born out of Gupta's desire to create positive change on a global scale, inspired by these experiences. While it may seem small compared to the influence of an entire nation like China, the accelerator's focused approach and willingness to back unconventional ideas give it an outsized impact.

Overcoming Inertia: The Key to Saving the Planet

One of the central challenges identified in "Decoding the World" is what Bronson and Gupta call "inertia" – the tendency for systems and people to resist change, even when that change is clearly necessary. This concept is illustrated through several examples, including the story of how IndieBio-funded company Beeflow tackled the mystery of bee colony collapse.

Beeflow developed a solution to strengthen bee colonies by adding a cocktail of plant hormones and amino acids to their honey. This innovative approach proved effective in improving bee health and, by extension, the health of the plants they pollinated. However, the company faced an unexpected hurdle: many beekeepers were reluctant to change their established practices, even in the face of a clear benefit.

This resistance to change is not limited to beekeepers. The book points out how inertia affects our response to major global issues, particularly climate change. Despite the availability of renewable energy alternatives, coal consumption has actually increased since 2000. Many coal power plants continue to operate at a loss, kept alive only by the momentum of existing systems and the need to pay off debts.

Bronson and Gupta argue that overcoming this inertia is crucial if we're going to address the world's most pressing problems. They draw a parallel to how events like 9/11 and the COVID-19 pandemic rapidly changed public perceptions and behaviors. The authors suggest that a similar shift in attitude is needed to tackle climate change, but they worry about what kind of catastrophic event it might take to trigger such a change.

The melting glaciers of Iceland serve as a poignant symbol of this challenge. Gupta's family lives in Iceland, where the effects of global warming are visibly apparent. The book mentions a tombstone erected by the Icelandic prime minister for a glacier that had melted so much it could no longer be considered a glacier. The inscription, addressed to future generations, reads: "We know what is happening and what needs to be done. Only you know if we did it."

This stark message encapsulates the urgency of the situation and the responsibility we bear to future generations. It's a call to action, urging us to overcome our inertia and make the changes necessary to preserve our planet.

The Promise and Perils of Genome Editing

As the book delves into the realm of genetics and genome editing, it addresses the common fears and misconceptions surrounding these technologies. Bronson and Gupta introduce the concept of "Warp-Speed Impulse" – our tendency to immediately imagine worst-case scenarios when confronted with new scientific advancements.

In the case of genome editing, this often leads to fears of "designer babies" or the creation of deadly engineered diseases. However, the authors argue that these fears are largely unfounded. They point out that genome editing is tightly regulated and that it would be extremely difficult to use this technology for nefarious purposes.

Instead, they suggest that the real danger lies in nature itself. As the COVID-19 pandemic has demonstrated, naturally occurring genetic mutations can pose significant threats to human health. In this light, genome editing technologies like CRISPR are presented not as a threat, but as a potential tool for defending against the dangers inherent in nature.

The book provides a concrete example of how genome editing can be used beneficially through the work of Dimitre, a geneticist at IndieBio. Dimitre's project uses CRISPR technology to create cells that produce IL10, a substance that helps the body accept kidney transplants. This application doesn't involve permanent changes to the human genome but offers a one-time solution for transplant patients.

Bronson and Gupta also take the opportunity to explain the complexity of genetics in more detail. They challenge the simplistic notion that "we are our genome," explaining that gene expression – which genes are actually active in our bodies – is far more important than the mere presence of genes.

They use the analogy of a library catalog to illustrate this point. Just as knowing which books are in a library doesn't tell you which ones are popular or frequently read, simply looking at the genome doesn't tell you which genes are actually influencing an organism's traits and functions.

The authors also highlight the fact that our bodies contain genetic material that isn't part of our genome at all, including the DNA of trillions of bacteria and viruses that live within us. They even point out the surprising fact that some of our genetic material comes directly from the food we eat, literally incorporating the genetic coding of the plants and animals we consume.

This nuanced understanding of genetics serves to demystify the field and helps readers appreciate both its complexity and its potential. While acknowledging that we've only scratched the surface of what genetics can teach us about the human body, the authors maintain an optimistic outlook on the potential for genetic technologies to improve human health and address global challenges.

Genetics and the Future of Human Health

The book then turns its focus to how advances in genetics are transforming our understanding of the human body and our approach to treating diseases. Cancer, a disease that has touched countless lives including Gupta's own family, serves as a prime example of how genetic research is revolutionizing medicine.

Gupta shares a personal anecdote about his mother's battle with uterine cancer. During one of her surgeries, he requested that her tumor be sent to IndieBio's lab for genetic analysis. This analysis revealed nine specific mutations in the tumor, providing crucial information that guided her ongoing treatment.

This story illustrates how genetic information is becoming an integral part of personalized medicine. By understanding the specific genetic mutations driving a patient's cancer, doctors can tailor treatments more effectively. While IndieBio has funded many companies working on novel approaches to fighting cancer, the authors acknowledge that a complete solution remains elusive. However, they express optimism that the rapid advancements in genetic science are bringing us closer to more effective treatments.

The book goes on to explore other areas where genetic research is expanding our understanding of the human body. One fascinating example is the process of memory formation. Contrary to the common perception of memory as purely an electrical phenomenon in the brain, the authors explain that there's also a genetic component. Memories are encoded into RNA molecules that move around within cells.

This insight has led to some remarkable experiments. Scientists at UCLA successfully transferred a sequence of RNA memory from one snail to another, effectively moving a memory between organisms. Even more intriguingly, some fish species have been found to transmit memories to their offspring genetically, allowing learned knowledge to be passed down through generations.

The authors also discuss ongoing research into extending the human lifespan, another area where genetics plays a crucial role. They highlight the work of MitoNova, an IndieBio-funded company that has developed an anti-aging drug based on compounds found in mother's milk. These compounds act on the mitochondria in our cells, preventing damage and encouraging new growth, which can help older people maintain their energy and fitness.

These examples serve to illustrate the vast potential of genetic research to transform our understanding of the human body and to develop new treatments for a wide range of conditions. The authors present a future where personalized, genetically-informed medicine could dramatically improve human health and longevity.

The Microscopic World of Bacteria

Moving from the realm of human genetics, the book takes readers on a journey into the fascinating world of bacteria. Bronson and Gupta paint a picture of these microscopic organisms as incredibly versatile and powerful, capable of transforming almost anything into something else entirely.

The authors describe bacteria that can generate electricity, produce metals, create bioplastics, consume carbon dioxide, or turn food waste into hydrogen fuel. While these capabilities might sound like science fiction, the book explains that they're rooted in the fundamental nature of matter itself.

To help readers understand this concept, the authors break down the composition of the human body and our environment into its elemental components. They point out that just four elements – carbon, hydrogen, nitrogen, and oxygen – make up 97 percent of the human body, with only 25 elements in total accounting for our entire physical makeup. Our environment has a similar elemental composition.

This perspective helps to demystify the seemingly magical abilities of bacteria. At their core, these microorganisms are simply rearranging the same basic elements that make up everything around us. This realization opens up exciting possibilities for using bacteria to solve various environmental and industrial challenges.

The authors extend this elemental thinking to larger issues like climate change. They share insights from Tom Chi, founder of Google X, who describes climate change as a "mass transfer problem" – essentially, the need to move carbon from the atmosphere back into the Earth's soil. Chi proposes a solution involving the planting of billions of trees and increasing the carbon content in soil.

Inspired by this thinking, Gupta shares his own plan to accelerate the process of capturing CO2 and turning it into rock using the mineral olivine. This approach exemplifies the kind of innovative, science-based solutions that IndieBio seeks to support.

The book also introduces readers to the concept of entropy – the tendency for energy in a system to disperse over time. The authors present an intriguing perspective on evolution, suggesting that the development of increasingly complex life forms on Earth can be seen as a progression towards more efficient energy dispersal.

This view of life and matter as different configurations of the same basic elements, all following the laws of thermodynamics, provides a unifying framework for understanding the world around us. It also underscores the potential for harnessing natural processes, like those performed by bacteria, to address some of our most pressing global challenges.

The Power of Scientific Innovation in Societal Change

As "Decoding the World" progresses, it becomes clear that Bronson and Gupta see scientific innovation as a powerful tool for driving positive societal change. They illustrate this point through several examples of how seemingly abstract scientific pursuits can have far-reaching implications for society.

One such example is the quest for the "perfect blue." At first glance, this might seem like a trivial pursuit, but the authors unpack the historical and social significance of the color blue. In the Middle Ages, blue was a symbol of luxury due to its scarcity. Later, the production of indigo dye became associated with the exploitation of workers under imperialist regimes. Today, the artificial indigo used in jeans is produced using dangerous chemicals, including cyanide.

In this context, the search for a perfect blue becomes more than just an aesthetic endeavor. It's an opportunity to address issues of sustainability, worker safety, and even social equity. This is why IndieBio funded Tinctorum, a company aiming to create societal change through its naturally produced blue dye.

Another example is the development of lab-grown meat and plant-based meat alternatives. The authors recount how, just a few years ago, the idea of using biotechnology to create animal-free meat products was met with skepticism and even ridicule. Today, companies like Beyond Meat and Impossible Foods have achieved mainstream success, demonstrating how quickly scientific innovations can shift societal norms and behaviors.

The book highlights IndieBio's early backing of several trailblazers in this field, including Clara Foods, which started by making eggless egg-white meringues in a small lab and is now valued at over $125 million. These success stories illustrate how targeted scientific innovation can lead to products that not only succeed in the marketplace but also contribute to solving larger issues like animal welfare and environmental sustainability.

Bronson and Gupta draw parallels between the current era of rapid scientific advancement and previous periods of transformative change in history. They compare the potential societal impacts of developments in artificial intelligence and genetics to the far-reaching effects of Martin Luther's religious reforms or Copernicus's astronomical observations in the 16th century.

However, they also note an important distinction between scientific and social change. While scientific progress tends to be gradual and somewhat predictable, societal change can be sudden and difficult to foresee. The authors argue that while we can anticipate continued advancements in fields like AI and genetics, the societal implications of these advancements remain uncertain.

This uncertainty, they suggest, is all the more reason to actively engage with these emerging technologies and to steer their development in directions that benefit society as a whole. The message is clear: scientific innovation is not just about creating new technologies, but about shaping the future of our society.

The Interconnectedness of Personal and Planetary Health

As "Decoding the World" nears its conclusion, Bronson and Gupta bring their wide-ranging exploration of science and innovation back to a central theme: the profound connection between individual health and the health of our planet.

The authors argue that many of the choices we make regarding our personal health have direct parallels to the choices we face in addressing global environmental issues. They suggest that just as we need a Green New Deal to address climate change, we might need an equivalent "New Deal" for our bodies.

One striking parallel they draw is between sugar consumption and carbon emissions. Just as we need to reduce our carbon footprint to protect the planet, we need to reduce our sugar intake to protect our bodies. Both issues require us to change deeply ingrained habits and resist powerful industrial interests that profit from the status quo.

Another example they provide is the role of microorganisms. The book explains how a symbiotic relationship between plants and fungi called ectomycorrhizae naturally sequesters carbon in the soil, playing a crucial role in maintaining the Earth's carbon balance. Similarly, the countless microorganisms living inside our bodies are vital to our health in ways we're only beginning to understand.

The authors even draw a parallel between body temperature and global temperature. They point out that a two-degree rise in our body temperature would be cause for immediate concern, and argue that we should view the rising global temperature with the same urgency.

These comparisons serve to illustrate a key point: our individual health and the health of our planet are not separate issues, but deeply interconnected aspects of the same complex system. The choices we make in our daily lives – what we eat, how we travel, what products we use – have consequences that extend far beyond our immediate surroundings.

Bronson and Gupta argue that recognizing this interconnectedness is crucial for addressing both personal and global health challenges. They suggest that by understanding the parallels between these issues, we can develop more holistic and effective solutions.

The book concludes with a call to action. As science continues to advance our understanding of ourselves and our world, we have an unprecedented opportunity – and responsibility – to make choices that benefit both our own health and the health of the planet. The authors emphasize that while science can provide us with information and tools, it's up to us to decide how to use them.

This final message encapsulates the core philosophy of IndieBio and the broader vision presented in "Decoding the World." It's a philosophy that sees scientific innovation not as an end in itself, but as a means to create positive change in the world. By fostering a deeper understanding of the complex systems that govern our bodies and our planet, Bronson and Gupta hope to empower readers to make informed choices that can contribute to a healthier, more sustainable future.

Final Thoughts: A Roadmap for the Future

"Decoding the World" is more than just a chronicle of cutting-edge scientific developments or a manifesto for a particular vision of the future. It's a call to action, urging readers to engage with the complex challenges facing our world and to recognize the power of innovative thinking in addressing these issues.

Throughout the book, Bronson and Gupta demonstrate how the work being done at IndieBio and similar organizations has the potential to transform our world in profound ways. From developing lab-grown meat to fighting cancer, from saving bee populations to creating sustainable blue dye, the projects they support are tackling some of the most pressing issues of our time.

But perhaps more importantly, the book encourages readers to adopt a mindset of curiosity and questioning. The authors repeatedly emphasize the importance of looking beyond surface-level understanding and digging deeper into the fundamental principles that govern our world. Whether it's understanding the elemental composition of matter, the role of entropy in biological systems, or the complex interplay between genetics and environment, this deeper understanding is presented as key to developing truly innovative solutions.

The book also serves as a reminder of the interconnectedness of all things. The health of our bodies, the state of our environment, the food we eat, the technologies we develop – all these elements are shown to be part of a complex, interrelated system. By recognizing these connections, we can begin to develop more holistic and effective approaches to problem-solving.

Bronson and Gupta don't shy away from the enormity of the challenges we face. Climate change, pandemics, cancer, and other issues are presented in all their complexity. But rather than being overwhelmed by these challenges, the authors maintain an optimistic outlook. They see in each problem an opportunity for innovation and positive change.

This optimism is tempered with a sense of urgency. The authors make it clear that the choices we make today will have far-reaching consequences for our future and for the future of our planet. Whether it's decisions about how we produce our food, how we generate energy, or how we approach healthcare, these choices matter.

In the end, "Decoding the World" is a roadmap for those who want to make a difference. It's a guide for the questioners, the innovators, and anyone who believes that with the right combination of scientific understanding, creative thinking, and determined action, we can create a better world.

The book leaves readers with a sense of both responsibility and possibility. It challenges us to think critically about the world around us, to question our assumptions, and to consider how we can contribute to solving the big problems of our time. Whether through supporting innovative companies, making more sustainable choices in our daily lives, or simply fostering a more curious and engaged approach to the world, we all have a role to play in shaping the future.

As we face an uncertain future filled with both unprecedented challenges and incredible opportunities, "Decoding the World" serves as a beacon of hope and a call to action. It reminds us that with courage, creativity, and a commitment to understanding the world around us, we have the power to create positive change on a global scale.

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