Book cover of Get Momentum by Jodi Womack

Get Momentum

by Jodi Womack

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Introduction

In today's fast-paced world, it's easy to feel stuck or overwhelmed by our goals and ambitions. We often start projects with enthusiasm, only to lose steam along the way. Jodi Womack's book "Get Momentum" offers a refreshing approach to overcoming these challenges and achieving our dreams. This insightful guide provides practical strategies to help you regain your initiative, stay motivated, and make steady progress towards your goals.

Deciding What You Want to Be Known For

One of the key ideas in "Get Momentum" is the importance of identifying what you want to be known for. While many motivational experts advise not caring about others' opinions, Womack suggests that striving for a certain reputation can be a powerful motivator.

Jodi's Story: No More Nylons

The author shares her personal experience of feeling discouraged after attending meetings with other female executives in her industry. Instead of finding support and empowerment, these gatherings often left her feeling disheartened. This realization led Jodi to a crucial insight: she wanted to be known not just as a successful businesswoman, but as someone who empowered her female peers.

This epiphany motivated Jodi to found No More Nylons, a social and professional network designed to help women connect, collaborate, and encourage each other in the business world. By identifying the kind of person she wanted to be, Jodi found the drive to kickstart a new project that aligned with her values and aspirations.

The Power of Progress Tracking

While having a clear goal is essential, maintaining motivation throughout the journey is equally important. Womack emphasizes the significance of tracking progress as a tool for staying determined and focused.

Celebrating Milestones

The book highlights the importance of consciously taking time to observe and celebrate progress. It's easy to get caught up in the day-to-day grind and overlook how far we've come. Womack suggests keeping a bottle of champagne on hand to toast each milestone, no matter how small. This practice serves as a reminder that hard work deserves recognition and that fun is an essential part of the journey.

Tangible Metrics

Using Jodi's No More Nylons project as an example, the book illustrates how tracking tangible metrics can boost motivation. By recording the number of women attending each meeting, Jodi could see in real numbers how her project was growing. This concrete evidence of progress served as a powerful motivator to keep pushing forward.

Seeking Inspiration from Mentors and Role Models

Another key strategy for maintaining momentum is finding inspiration from mentors and role models. These individuals don't necessarily need to be people you know personally; they can be historical figures or industry leaders you admire from afar.

Learning from Benjamin Franklin

The author, Jason, shares his admiration for Benjamin Franklin, a brilliant inventor, natural scientist, and founding father of the United States. By studying Franklin's life and work, Jason gained valuable insights into productivity and self-improvement. Franklin's set of rules for lifelong learning and his pros and cons chart for decision-making continue to inspire Jason to this day.

Finding Modern-Day Mentors

While historical figures can serve as excellent role models, the book also encourages readers to seek out mentors in their own industries. Conferences, meetups, and social events like No More Nylons are great places to connect with potential mentors. Womack advises readers not to be afraid to ask someone directly if they'd be willing to mentor them.

For those looking to reach out to influential figures beyond their local network, the book suggests being prepared to have your dedication tested. When approaching these individuals, it's more effective to ask for advice on specific issues rather than general words of wisdom.

Breaking Down Big Goals into Manageable Projects

One of the most practical strategies outlined in "Get Momentum" is the art of dividing large goals into smaller, more manageable projects. This approach helps prevent overwhelm and maintains a steady sense of progress.

The 90-Day Work Cycle

Womack introduces the concept of 90-day work cycles, each comprising three significant milestones to be achieved at roughly 30-day intervals. This structure provides a clear path forward and ensures that you always have something tangible to work towards.

For example, if your goal is to launch a new product, your first 90-day cycle might include milestones such as:

  1. Completing the final design
  2. Creating the first prototype
  3. Undertaking rounds of testing

By breaking down your larger goal into these smaller, achievable steps, the project becomes less daunting and more manageable.

The 30/30 and 90/90 Rules

To further boost productivity and maintain momentum, Womack introduces two helpful rules: the 30/30 rule and the 90/90 rule.

The 30/30 Rule

This rule is designed for those who struggle to find enough time in the day to work on their projects. The idea is simple: dedicate 30 undistracted minutes a day for 30 days before officially starting the next phase of your project. This approach allows you to accumulate 15 hours of work towards your next milestone before you even begin, making the transition smoother and less intimidating.

The 90/90 Rule

For those who tend to feel lost in the middle of projects, the 90/90 rule offers a solution. On the first working day of each month, spend 90 minutes looking at the tasks that lie 90 days in the future. Consider what needs to be done in the interim and make a bit of headway wherever possible. This forward-thinking approach gives you more breathing room down the line, allowing you to better handle unforeseen problems or day-to-day annoyances.

Monitoring Progress to Catch Crises Early

Even with careful planning and adherence to productivity rules, setbacks can still occur. "Get Momentum" emphasizes the importance of monitoring progress to catch potential crises before they become major problems.

Identifying Key Indicators

Womack suggests identifying small indicators that highlight how you're progressing towards your milestones. Using the example of training for a marathon, these indicators might include:

  • Miles run per week
  • Number of running days per week
  • Quality of sleep
  • Adherence to a healthy diet

By tracking these key indicators, you can identify a loss of momentum before it becomes a significant issue.

Visualizing Progress

The book recommends making progress tracking visual using tools like posters, whiteboards, or sticky notes. This visual representation can help you map your progress and stay motivated.

Avoiding Over-Monitoring

While tracking progress is important, Womack cautions against excessive monitoring. Focusing on too many minute details can be discouraging and distracting. Instead, the book advises readers to identify and regularly monitor the most important indicators for their project's health.

The Art of Modification: Adapting to Setbacks

One of the most valuable lessons in "Get Momentum" is learning to modify your approach when faced with setbacks, rather than giving up entirely.

Adjusting Strategies, Not Goals

Modification isn't about changing your overall aims; it's about adjusting the strategies you use to reach them. For instance, if you're training for a marathon and realize you're not meeting your weekly mileage goals, you might modify your plan by choosing a marathon that's a few months later, giving yourself more time to train.

The Power of Small Changes

Womack emphasizes the importance of making small, incremental changes rather than overhauling everything at once. When modifying your approach, start with one small change and observe its impact before making additional adjustments.

Embracing Flexibility

The book encourages readers to view modifications as a sign of adaptability rather than failure. By maintaining flexibility in your approach, you can continue moving towards your goals even when faced with unexpected challenges.

The Role of Gratitude in Maintaining Momentum

An often overlooked aspect of maintaining momentum is the power of gratitude and appreciation. "Get Momentum" highlights how expressing thankfulness can not only boost your own motivation but also create a positive environment that fosters success.

Recognizing Others' Contributions

Womack advises readers to actively point out when someone they're working with does something well. This practice serves multiple purposes:

  1. It encourages others to continue working in ways that benefit the team
  2. It creates an environment where celebrating small victories becomes the norm
  3. It boosts your own motivation by highlighting the positive impact you can have on others

Creating a Positive Feedback Loop

By fostering an atmosphere of appreciation and gratitude, you create a positive feedback loop that can help maintain momentum for both yourself and your team. This approach transforms the pursuit of goals from a solitary struggle into a collaborative and supportive journey.

Final Thoughts: The Key to Sustained Momentum

As we reflect on the strategies presented in "Get Momentum," it becomes clear that achieving our goals is not about sudden bursts of inspiration or herculean efforts. Instead, it's about creating sustainable practices that keep us moving forward, even when faced with challenges or setbacks.

The book's core message revolves around five key principles:

  1. Chasing a positive reputation: By identifying what we want to be known for, we tap into a powerful source of motivation that aligns with our values and aspirations.

  2. Seeking inspiration: Whether from historical figures or contemporary mentors, drawing inspiration from others can provide valuable guidance and motivation.

  3. Managing time effectively: Breaking down large goals into manageable projects and using techniques like the 30/30 and 90/90 rules helps us make steady progress without feeling overwhelmed.

  4. Monitoring progress: By tracking key indicators and celebrating milestones, we can maintain motivation and catch potential issues before they become major setbacks.

  5. Modifying strategies: Learning to adapt our approach when faced with challenges allows us to maintain momentum towards our goals, even when things don't go as planned.

By incorporating these principles into our lives, we can create and sustain the momentum needed to achieve our goals. "Get Momentum" reminds us that success is not about perfection or avoiding obstacles altogether. Instead, it's about developing the resilience, adaptability, and consistent effort required to keep moving forward, one step at a time.

As we close this summary, it's worth remembering that the journey towards our goals is just as important as the destination. By focusing on building and maintaining momentum, we not only increase our chances of success but also find greater satisfaction and growth along the way.

Whether you're an entrepreneur looking to launch a new business, a professional aiming for career advancement, or simply someone with a personal goal you've been struggling to achieve, the strategies outlined in "Get Momentum" offer a practical roadmap for turning your aspirations into reality. By embracing these techniques and making them a part of your daily life, you can unlock your potential and create the momentum needed to achieve your dreams.

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