Book cover of How Successful People Think by John C. Maxwell

John C. Maxwell

How Successful People Think

Reading time icon10 min readRating icon3.9 (13,321 ratings)

Successful people think differently. They don’t just dream; they strategize, learn, and collaborate to turn ambitions into realities.

1. Big Picture Thinking Promotes Lifelong Learning

Big picture thinkers focus on the larger narrative, understanding that learning is an ongoing journey rather than a fixed destination. This mindset helps them recognize opportunities in everyday moments and keeps them open to different perspectives.

For instance, the author illustrates this concept through his practice of starting each day by reviewing his schedule. He identifies potential learning opportunities and stays mentally prepared to absorb lessons from every interaction and experience. Dinner with NFL coach Dave Wannstedt taught him invaluable insights on teamwork, simply because he asked thoughtful questions and embraced the chance to learn.

Moreover, this way of thinking encourages empathy. Understanding other people’s viewpoints helps build better relationships, whether it’s with colleagues, family members, or clients. By seeing beyond personal priorities, big picture thinkers find shared solutions that benefit everyone involved.

Examples

  • Jack Welch, former CEO of General Electric, emphasized long-term client relationships over short-term sales.
  • The author actively seeks new insights during conversations, such as his time with NFL coach Dave Wannstedt.
  • Empathy helps leaders like Nelson Mandela bring unity by understanding the needs of diverse groups.

2. Thinking Realistically Leads to Better Results

Reality is often the gap between dreams and hard facts. To achieve success, people need to temper optimism with honest assessments. This enables clear goal-setting and strategic planning, which are essential for turning visions into actions.

People who embrace realistic thinking make better decisions. For example, a positive but strategy-less businessperson may feel hopeful about their company's future but fail because they lack a plan. Realists, on the other hand, analyze potential obstacles, learn from similar situations, and create practical roadmaps. This pragmatic approach simplifies complex challenges, enabling more efficiency and focus.

Doing one’s homework is the first step to thinking realistically. By gathering relevant facts and shedding preconceived notions, individuals can develop sound strategies based on reality rather than flawed assumptions.

Examples

  • Businesses run by realistic thinkers outline contingency plans in case of market downturns or unpaid bills.
  • Leaders like Warren Buffett study market trends deeply before making investment decisions.
  • Realist thinkers prioritize learning from the success and failure of others, improving their own strategies.

3. Creativity Adds Value to Every Field

Creativity increases options and introduces innovation in any profession. Albert Einstein remarked that imagination often outweighs raw knowledge, urging people to think inventively rather than relying only on established systems.

Creative thinking means exploring new possibilities and consistently refining ideas. When individuals constantly question how things can be improved, they spot opportunities others miss. This iterative process not only generates inventive solutions but also yields fallback plans that ensure readiness when initial attempts falter.

Creative minds often draw others in. People are naturally drawn to innovative thinkers who bring energy, humor, and unconventional perspectives. Inventors like Leonardo da Vinci combined creativity with curiosity, excelling at art, engineering, and more, proving that diverse interests can intersect to result in remarkable outcomes.

Examples

  • Leonardo da Vinci’s work ranged from painting masterpieces to constructing groundbreaking designs.
  • Creative thinkers often innovate by seeking multiple potential answers to one problem.
  • Presenting fresh ideas makes professionals stand out in the workplace and attracts collaborative opportunities.

4. Giving to Others Makes Life More Meaningful

Unselfish thinking involves putting others’ needs before personal gains, leading to deeper satisfaction and redefining success as making impactful contributions.

Alfred Nobel’s story epitomizes this transformation. When he mistakenly read his obituary listing him solely as the inventor of dynamite, he realized his legacy was linked to violence. So, he founded the Nobel Prizes to leave a positive mark on the world. This decision switched his focus from personal ambition to uplifting humanity.

Corporations have also embraced unselfish thinking, with companies like Merck giving vital medicine for free to needy communities. This perspective shows that focusing on collective good—rather than solely on self-interest—brings a sense of purpose and connects individuals and organizations with something greater.

Examples

  • Alfred Nobel channeled his wealth into rewarding peace, science, and literature through the Nobel Prizes.
  • Merck developed and distributed a life-saving drug for river blindness for free.
  • Charitable organizations like Habitat for Humanity enable communities to collaborate and create homes together.

The majority’s opinion often leads to inaccurate conclusions. Blindly accepting widely held beliefs stifles original thinking and prevents people from seeing better paths forward.

History is rich with examples of breakthroughs driven by questioning popular thought. Copernicus defied centuries of geocentric models, proving the sun—not the earth—was central to the universe. Similarly, early doctors who championed sterilization practices saved lives by challenging standard, harmful medical practices.

Learning to think for oneself involves questioning the status quo, analyzing facts, and seeking the best path—rather than falling in line with widely accepted wisdom, which isn’t always right.

Examples

  • Copernicus challenged the belief in a geocentric universe despite being ostracized.
  • Joseph Lister improved medicine through antiseptic procedures against common practices of his time.
  • The post-9/11 drop in travel showed irrational fear, yet thoughtful travelers saw opportunities to visit secure, discounted destinations.

6. Collaboration Fuels Innovation

Successful thinking thrives on teamwork. Innovation emerges when individuals leverage their unique talents and perspectives to collectively solve problems.

The famous collaboration of Paul McCartney and John Lennon highlights this principle. Their combined creativity made The Beatles one of history’s most groundbreaking bands, blending mutual inspiration with complementary strengths. Even geniuses like Albert Einstein credited their achievements to ideas they built upon from others.

For impactful collaboration, people need to be open to contributions from all sources—whether from seasoned experts or fresh beginners. By prioritizing shared goals over ego, teams can accomplish much more together than individual effort alone.

Examples

  • McCartney and Lennon co-wrote legendary songs through mutual inspiration and teamwork.
  • Scientists Pierre and Marie Curie combined expertise to advance groundbreaking research.
  • Teachers and mentors act as guides, accelerating their students’ learning and progress.

7. Innovation Comes from Constant Curiosity

Curiosity acts as the driving force behind great ideas. It leads people to ask deeper questions, reject simple assumptions, and continue seeking answers.

Constant learners look beyond immediate answers or temporary wins. They focus on broadening their perspectives, discovering novel approaches, and enriching their expertise over time. This practice sharpens both creative and analytical thinking required for long-term accomplishments.

People like Steve Jobs embodied curious mindsets, exploring diverse fields including calligraphy and technology—then merging insights to revolutionize design and user experience.

Examples

  • Steve Jobs drew on various passions to build Apple's intuitive products.
  • Successful writers and artists consume literature, movies, and music to keep generating fresh ideas.
  • Asking “What if?” regularly is vital in fields like architecture and engineering.

8. Focus on Processes and Planning

Rather than diving straight into actions, effective thinkers prioritize planning ahead. They focus on understanding “how” as much as on the end result “what.”

Careful planning aids clear goal-setting while minimizing dead ends or missteps. Reviewing long-term strategies creates realistic paths forward, helping structure short-term actions into cumulative growth.

Monthly evaluations, as practiced by the author, provide clarity on larger project goals, personal commitments, and professional deadlines.

Examples

  • The author allocates time to big-picture goals while managing daily tasks through reviews.
  • Organizations with effective planning outlast competitors in crises or drastic market shifts.
  • A personal example involves domestic budgeting plans that reduce impulsive purchases.

9. Empathy Builds Better Leadership

Empathy gives leaders insight into how others think, allowing them to connect meaningfully and guide teams effectively.

Empathetic leaders listen carefully, respond to others’ concerns, and create environments where people feel valued. This builds trust, encourages collaboration, and amplifies the collective potential for success.

Leaders like Martin Luther King Jr. inspired people by listening closely to their struggles and hopes. His empathy fueled a vision of shared aspirations for civil rights, uniting diverse groups to achieve lasting impact.

Examples

  • Martin Luther King Jr. connected with millions using empathetic leadership rooted in compassion.
  • Empathetic business leaders address employee well-being alongside organizational success.
  • Thoughtful parenting balances guiding children with understanding their frustrations.

Takeaways

  1. Start each morning identifying opportunities for learning or improvement in your schedule.
  2. Collaborate with others who challenge and complement your creative ideas.
  3. Define longer-term goals every month to align actions with personal and professional growth.

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