“Your body already knows how to eat healthily. All you need to do is remember how to listen.”

1. Dieting Creates More Problems Than It Solves

Dieting seems like the go-to solution for weight loss, but it's often counterproductive. The majority of people on diets not only fail to maintain their weight loss, but many regain more weight than they initially lost. This happens because dieting disrupts our natural relationship with food, turning eating into a battle of willpower rather than an enjoyable and natural habit.

The bigger issue lies in how dieting frames our approach to food. Moral and aesthetic values become intertwined with our eating habits, making certain foods "bad" and others "good." This moralization of food fuels emotional struggles, leading people to feel guilty when they indulge and virtuous when they restrict – a cycle that distorts how we think about nourishing our bodies.

A study from UCLA found that 66% of dieters regain more weight than they lost. This undermines the dieting industry's claims of success and highlights how the restrictions imposed by diets act as biological triggers for binge eating – a response driven by survival mechanisms.

Examples

  • The US dieting industry generates $60 billion annually despite Americans increasingly struggling with obesity.
  • The UCLA research reviewed 31 studies and showed that dieters generally gained back more weight than non-dieters.
  • Common dieting slogans, like associating thinness with strength or beauty, promote unhealthy ideals.

2. Food Deprivation Fuels Overeating

When we deprive ourselves of food through dieting, the body interprets this as famine and responds by triggering intense cravings for high-energy foods. This mechanism is deeply ingrained and designed to ensure survival, making the urge to overeat almost impossible to resist after restriction.

World War II researcher Ancel Keys demonstrated this with his study of semi-starvation. Participants on strict food regimens experienced both physical and psychological tolls. Starvation not only slowed their metabolism but also led to obsessional thinking about food, binge-eating behaviors, and emotional instability.

The same biological response exists today. For example, neuropeptide Y, a neurotransmitter, is released when the body needs carbohydrates after deprivation. This biochemical process is why dieters often lose control and overeat when they break their diets, proving that willpower alone isn’t enough to combat these instinctive responses.

Examples

  • Ancel Keys’ WWII study showed men reduced to semi-starvation binged uncontrollably after food restriction ended.
  • Neurotransmitters like neuropeptide Y amplify urges for calorie-dense foods, such as bread and desserts.
  • Rats in food deprivation experiments gained more weight when access to food resumed, showing a biological rebound effect.

3. Trust Your Body with Intuitive Eating

Unlike dieting, which imposes external rules, intuitive eating teaches us to listen to our internal hunger cues. This approach mirrors how toddlers eat: they naturally regulate their caloric intake based on what their bodies need, without overthinking or tracking calories.

Studies show that toddlers, when allowed to eat freely, maintain stable energy balances over time by intuitively eating more when hungry and less when satisfied. Adults have this inherent ability, too, but dieting and food restrictions cause us to ignore these natural signals, leaving us vulnerable to cycles of extreme hunger and overeating.

To reconnect with hunger, a simple strategy involves rating your hunger before and after meals on a scale of 1 to 10. Over time, this practice helps identify patterns and teaches you to honor your body’s need for food without fear or judgment.

Examples

  • Leann Birch’s research showed toddlers’ daily food consumption balances out intuitively over weeks.
  • Adults, like toddlers, can self-regulate their energy needs when they listen to their hunger cues.
  • Keeping a hunger journal helps many people recognize cycles of deprivation and overeating.

4. Restrictive Eating Traps You in Emotional Cycles

Restrictive eating turns food into a minefield loaded with emotions. Diets frame foods like pizza or cookies as indulgent sins rather than enjoyable treats, leading to emotional highs and lows. This cycle keeps people oscillating between feelings of control and guilt.

When people "cheat" on their diets, shame kicks in, often triggering what’s called the "what-the-hell" effect: If the diet’s already broken, why not go all out and binge? This emotional flip-flopping traps people in endless cycles of trying and failing, often leaving them feeling defeated.

By letting go of food deprivation, we move away from these turbulent emotional responses. Instead of moralizing eating as good or bad, adopting an intuitive approach allows for food enjoyment without the burden of shame or guilt.

Examples

  • People often say, “I’ve been so good” after dieting but then binge from deprivation and feel guilty.
  • "What-the-hell" effect drives most to overeat after breaking diet rules.
  • Viewing a single bite of chocolate cake as failure perpetuates restrictive cycles and emotional overeating.

5. Giving Yourself Permission to Eat Helps Manage Cravings

Counterintuitively, allowing yourself to eat all foods – even those labeled "bad" by diets – lowers their power over you. The idea is simple: when food is always available, you stop feeling the need to binge during rare opportunities to indulge.

Research from Eating Disorders (2011) revealed that unrestricted access to previously forbidden foods actually reduced binge-eating episodes in people with eating disorders. This shows that labeling certain foods as forbidden only intensifies their appeal and sets up patterns of overindulgence.

To implement this idea, you can experiment by reintroducing foods you’ve been avoiding. Evaluate their taste, the enjoyment they bring, and how they make you feel. This process helps you understand that eating is not inherently good or bad and can be a positive experience when done mindfully.

Examples

  • Study participants consumed fewer “forbidden” foods like chocolate when all restrictions were lifted.
  • People allowed freedom to eat are less likely to overconsume holiday treats like candies.
  • Listing and trying restricted foods helps normalize them, reducing their allure over time.

6. Quiet the "Food Police" Inside Your Head

Our internal "food police" constantly judge what we eat as good or bad, reinforcing a warlike mindset around food. Getting rid of these irrational rules doesn’t just reduce stress – it also helps you make clearer, more thoughtful food choices.

For example, labeling pizza as “evil” distorts the truth. A slice may cause temporary bloating due to salt but doesn’t cause immediate weight gain. Reframing such thinking leads to less guilt and anxiety, making it easier to enjoy food without fear.

Replacing judgmental thoughts with neutral ones creates a healthier dialogue with yourself. Instead of saying, “I can’t eat that, it’ll make me fat,” try, “This food is salty and may cause water retention, but I am hungry and can choose to enjoy it.”

Examples

  • Tribole’s client felt guilty eating pizza but reframed the issue after understanding her body’s natural water retention response.
  • Treating food as neutral, not morally charged, encourages freedom in choices.
  • Recognizing irrational food beliefs (like carbs being “evil”) breaks mental blocks.

7. Mindful Eating Bridges Hunger and Satisfaction

Honoring fullness requires mindfulness and attention to your body’s signals. Eating without distractions and checking in with yourself during meals helps avoid overeating and strengthens your connection with satiety cues.

Mindfulness means slowing down: taste your food, notice its flavors, and assess how satisfied you feel after each bite. Performing “satiety checks” mid-meal can reveal patterns in how much and how fast you eat, helping you find the exact point where your hunger ends and satisfaction begins.

This approach doesn’t happen overnight, but it builds habits that bring eating back to its purpose: nourishing your body rather than working against it.

Examples

  • Pausing mid-meal to assess taste helps you appreciate food instead of mindlessly overindulging.
  • Keeping a “fullness diary” helps track how different meals affect your energy levels afterward.
  • Listening to body cues prevents overeating out of boredom or habit.

8. Emotional Eating Can Be Addressed Without Dieting

Food is often used as a coping mechanism for stress, boredom, or sadness. When dieting breaks down, people may emotionally overeat for comfort, which leads to shame and perpetuates unhealthy cycles.

Instead of punishing emotional eaters, intuitive eating promotes embracing your emotions and finding alternative ways to cope. By identifying what's driving the need for food in these moments, people can make clearer choices, whether it involves eating or addressing the underlying emotion.

Examples

  • Journaling emotions during cravings helps pinpoint triggers.
  • Deep breaths or walks can replace unnecessary emotional snacking.
  • Seeking support for stress offers practical alternatives to food comfort.

9. Happiness with Food Leads to Better Health

Healthy eating doesn’t have to come at the cost of happiness. Allowing yourself to enjoy meals makes eating both practical and emotionally fulfilling. The goal is balance: eating pizza when you want it, but also savoring fresh fruits when your body needs something lighter.

Better health outcomes arise not from restriction but from a willingness to give your body what it truly needs. Health stems from self-awareness and respect, not external, one-size-fits-all diets.

Examples

  • Intuitive eaters report enjoying balanced diets without constant “cheating.”
  • Treating apples and chocolate cake equally avoids unhealthy cravings.
  • Cooking enjoyable yet nutrient-rich foods encourages consistency.

Takeaways

  1. Track hunger and fullness before and after meals to reconnect with natural eating signals.
  2. Make a list of previously restricted foods and experiment with eating them freely to reduce binge triggers.
  3. Use mindfulness while eating by savoring each bite and pausing mid-meal to check satisfaction levels.

Books like Intuitive Eating