Book cover of Invisible Women by Caroline Criado Perez

Invisible Women

by Caroline Criado Perez

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Introduction

In today's world, we often assume that gender equality has been achieved. After all, women can vote, work, and participate in most aspects of society. However, Caroline Criado Perez's book "Invisible Women" reveals a startling truth: our world is still largely designed for and around men. This bias isn't always intentional, but it's pervasive and has far-reaching consequences.

The root of this problem lies in what Perez calls the "gender data gap." This refers to the lack of sex-disaggregated data in various fields, from urban planning to medical research. When we fail to collect data on women's experiences and needs, we end up making decisions based on incomplete information. The result? A world that often ignores or overlooks half of its population.

This book takes us on a journey through various aspects of life, showing how the gender data gap affects women in ways both big and small. From the design of smartphones to the layout of public spaces, from medical treatments to economic policies, Perez uncovers the hidden biases that shape our world.

The Default Male

One of the key concepts in "Invisible Women" is the idea of the "default male." This refers to the tendency to consider the male experience as the standard or norm, while treating female experiences as deviations or exceptions.

This bias has deep historical roots. Perez points out that even in ancient times, philosophers like Aristotle viewed men as the default human and women as aberrations. This perspective has persisted through the centuries, influencing fields as diverse as anatomy, linguistics, and technology.

For example, in the field of anatomy, the male body was long considered the standard model. Female-specific organs like ovaries weren't even named until the 17th century. This male-centric view of the human body has had lasting effects on medical research and treatment, as we'll see later in the book.

Even in modern times, this bias persists in subtle ways. Perez gives the example of emojis, the digital pictographs used in text messages and social media. Until 2016, the default human emojis were all male. It took a deliberate effort to introduce female versions of these symbols.

This "default male" thinking leads to a world where women's needs and experiences are often overlooked or treated as afterthoughts. It's not just about representation; it has real-world consequences for women's comfort, health, and safety.

The Invisible Woman in Public Spaces

One area where the gender data gap becomes particularly apparent is in the design of public spaces. Perez argues that urban planning often fails to consider women's specific needs and patterns of movement.

Take, for instance, the seemingly mundane issue of snow clearing in Karlskoga, Sweden. The city used to clear major roads first, followed by pedestrian areas and bicycle lanes. This seemed logical until someone pointed out that it disproportionately benefited men, who were more likely to drive to work. Women, on the other hand, were more likely to walk or use public transport, often while managing childcare responsibilities. By changing the snow-clearing schedule to prioritize pedestrian areas, the city not only made life easier for women but also reduced weather-related injuries.

This example illustrates a broader point: women often have different patterns of movement in cities compared to men. They're more likely to "trip-chain," making multiple short trips for various errands and care responsibilities. Yet, public transport systems are typically designed around the assumption of a simple commute from home to work and back, which better reflects male travel patterns.

The design of public toilets is another area where the gender data gap is evident. Many public spaces allocate equal space for male and female toilets, seemingly in the name of equality. However, this ignores the fact that women generally take longer in bathrooms due to biological differences and social expectations (like caring for children or changing menstrual products). The result is the all-too-familiar sight of long queues for women's toilets at public events.

In developing countries, the lack of consideration for women's needs in public spaces can have even more serious consequences. The absence of safe, female-friendly public toilets can expose women to the risk of assault when they need to relieve themselves. It can also lead to health issues if women avoid drinking water to reduce the need to use unsafe facilities.

These examples show how seemingly gender-neutral urban planning decisions can have disproportionate impacts on women. By failing to collect and consider data on women's specific needs and behaviors, urban planners inadvertently create cities that work better for men than for women.

The Gender Gap in Design

The gender data gap doesn't just affect public spaces; it also influences the design of everyday objects. Perez argues that many products we use daily are designed with male bodies and preferences in mind, often to the detriment of women.

One striking example is the design of smartphones. As phones have grown larger in recent years, they've become increasingly difficult for many women to use comfortably with one hand. This is because phone sizes are typically based on male hand measurements. While this might seem like a minor inconvenience, it can lead to more serious issues. Some studies suggest that women are more likely to develop repetitive strain injuries from smartphone use, possibly due to the mismatch between phone size and hand size.

The issue extends to many other areas of product design. Tools and equipment in various industries are often designed for male bodies, making them uncomfortable or even dangerous for women to use. For instance, personal protective equipment (PPE) in fields like construction or firefighting is often too large for women, compromising their safety.

Even in the realm of music, gender bias in design can have significant impacts. Perez discusses how the standard size of piano keys, established centuries ago based on male hand sizes, can disadvantage female pianists with smaller hands. This seemingly small detail can affect women's ability to perform certain pieces and potentially impact their careers.

These examples highlight how the assumption of a male default in design can create a world that is less comfortable, less efficient, and sometimes even unsafe for women. By failing to consider the diversity of human bodies and needs, designers inadvertently create products that exclude or disadvantage a significant portion of the population.

The Deadly Consequences of the Gender Data Gap

While inconvenience and discomfort are serious issues, the gender data gap can have even more severe consequences when it comes to health and safety. Perez reveals how the lack of sex-disaggregated data in medical research and product safety testing can put women's lives at risk.

One of the most alarming examples comes from the automotive industry. Crash test dummies, used to assess vehicle safety, are typically based on male body proportions. Even when female dummies are used, they're often just scaled-down versions of male dummies, ignoring the real anatomical differences between male and female bodies. As a result, women are 47% more likely to be seriously injured in a car crash than men. This stark statistic shows how the failure to consider female bodies in safety testing can have life-threatening consequences.

The problem extends to the medical field as well. Historically, medical research has often excluded women from clinical trials, citing concerns about hormonal fluctuations or potential pregnancy affecting results. This means that much of our medical knowledge is based primarily on male bodies. The consequences can be severe. For instance, women are 50% more likely to be misdiagnosed following a heart attack because their symptoms often differ from the "typical" (male) symptoms that doctors are trained to look for.

Even when women are included in medical studies, the results are often not analyzed by sex, missing potential differences in how treatments affect men and women. This can lead to ineffective treatments or dangerous side effects for women. For example, the sleep aid Ambien was found to affect women much more strongly than men, leading to dangerous drowsiness the morning after taking the recommended dose. This information only came to light years after the drug had been on the market.

In the workplace, safety standards and equipment are often based on male bodies, putting women at risk. Perez cites examples of women in industries like mining or construction being more susceptible to injury or long-term health issues because safety equipment and guidelines don't account for female body proportions or physiological differences.

These examples underscore the critical importance of collecting and analyzing sex-disaggregated data in all areas related to health and safety. The failure to do so doesn't just lead to inconvenience or discomfort; it can have life-or-death consequences.

The Economic Impact of Ignoring Women

The gender data gap doesn't just affect individual women; it has significant implications for the global economy. Perez argues that by failing to account for women's unpaid work and specific economic needs, we're missing out on enormous economic potential.

One of the most glaring omissions in economic data is the value of unpaid care work, which is predominantly performed by women. This includes childcare, elder care, housework, and other domestic tasks. While this work is essential for the functioning of society and the economy, it's not included in measures of GDP. Perez cites estimates suggesting that if unpaid care work were included, it would add trillions of dollars to the global economy.

This omission has real-world consequences. Because unpaid care work isn't valued in economic terms, there's little incentive for governments to invest in infrastructure and services that would support it. This, in turn, makes it harder for women to participate in the paid workforce. Perez argues that if women participated in the labor force at the same rate as men, global GDP could increase by up to $28 trillion.

The gender data gap also affects how economic policies are formulated. For instance, austerity measures often disproportionately impact women, who are more likely to rely on public services and social support. Yet, these gendered impacts are rarely considered when such policies are implemented.

Even in the world of entrepreneurship and business, the gender data gap has significant effects. Women-led businesses often struggle to secure funding because investment decisions are based on criteria that favor male-dominated industries or business models. This oversight means potentially innovative and profitable businesses aren't getting the support they need to grow.

Perez argues that addressing the gender data gap in economics could lead to more effective policies, better allocation of resources, and ultimately, stronger economic growth. By recognizing and valuing women's economic contributions – both paid and unpaid – we could unlock significant economic potential.

The Political Dimension

The gender data gap doesn't just affect economic policies; it has a profound impact on politics and governance. Perez explores how the underrepresentation of women in political positions contributes to policies that often overlook women's needs and experiences.

Despite progress in recent decades, women remain significantly underrepresented in politics worldwide. As of 2021, women held only about 25% of parliamentary seats globally. This underrepresentation means that issues particularly relevant to women often don't receive the attention they deserve in policy discussions.

Perez argues that this isn't just about fairness or representation for its own sake. Research shows that female politicians are more likely to raise issues related to women's rights, family-friendly policies, and social welfare. They're also more likely to work across party lines and build consensus, potentially leading to more effective governance.

However, women face numerous barriers to entering and succeeding in politics. These range from practical issues like balancing political careers with family responsibilities to more insidious problems like sexist media coverage and online harassment. Perez cites studies showing that female politicians are much more likely to face gendered criticism and threats than their male counterparts.

The gender data gap plays a role here too. Political systems and structures were largely designed by and for men, often without considering the specific challenges women might face. For instance, parliamentary schedules that involve late-night sittings can be particularly challenging for women with caregiving responsibilities.

Moreover, the way political success is measured and reported often favors traditionally male attributes. Assertiveness might be praised in male politicians but criticized as "bossy" or "shrill" in women. This bias in how political behavior is perceived and reported can discourage women from entering politics or hinder their success if they do.

Perez argues that increasing women's representation in politics is crucial for addressing the gender data gap across all areas of society. Women in positions of power are more likely to recognize and act on issues stemming from the gender data gap. They're also more likely to push for the collection of sex-disaggregated data, which is essential for creating policies that work for everyone.

The Role of Technology

In an increasingly digital world, the gender data gap in technology has far-reaching implications. Perez explores how the male-dominated tech industry often creates products and algorithms that fail to account for women's needs and experiences.

One area where this is particularly evident is in artificial intelligence and machine learning. These technologies are only as unbiased as the data they're trained on. If that data reflects a male-dominated world, the resulting AI will perpetuate and potentially amplify those biases. For instance, Perez cites examples of voice recognition software that struggles to understand female voices, or image recognition systems that associate images of kitchens with women.

The problem extends to the design of tech products themselves. We've already mentioned the issue of smartphone sizes, but it goes beyond that. Virtual reality headsets, for example, have been found to cause motion sickness more frequently in women than in men, likely because they're designed based on male visual systems.

Even in the world of app development, the gender data gap is apparent. Health tracking apps, for instance, often fail to include features for tracking menstrual cycles or pregnancy, despite these being crucial aspects of many women's health.

The underrepresentation of women in tech companies exacerbates these issues. When product development teams are predominantly male, it's easy for women's needs to be overlooked. This isn't just about fairness in the workplace; it has real implications for the products and services that shape our daily lives.

Perez argues that addressing the gender data gap in technology is crucial not just for creating better products, but for shaping a more equitable future. As technology plays an increasingly central role in everything from healthcare to urban planning, ensuring that it works well for everyone is more important than ever.

The Way Forward

After laying out the pervasive nature of the gender data gap and its wide-ranging impacts, Perez turns to potential solutions. She argues that addressing this issue requires action on multiple fronts.

First and foremost, we need to start collecting sex-disaggregated data across all fields. This means not just including women in studies and surveys, but analyzing results by sex to identify any significant differences. In medical research, for instance, this could lead to more effective treatments for both men and women.

In the realm of product design and urban planning, Perez advocates for a approach known as "gender mainstreaming." This involves considering gender at every stage of the design and policy-making process, rather than as an afterthought. Cities like Vienna have successfully implemented this approach, leading to more inclusive urban spaces that work better for everyone.

Increasing women's representation in decision-making positions is another crucial step. This applies not just to politics, but to boardrooms, research institutions, and tech companies. Having diverse perspectives at the table makes it more likely that women's needs and experiences will be considered.

Education also plays a key role. Perez argues for greater awareness of the gender data gap among professionals in all fields. This could involve incorporating gender analysis into curricula for fields like medicine, engineering, and computer science.

On a broader societal level, challenging the notion of the male as the default is essential. This means questioning assumptions and actively seeking out women's perspectives, even (or especially) in areas traditionally considered "male."

Perez also emphasizes the importance of intersectionality in addressing the gender data gap. Women are not a monolithic group, and factors like race, class, disability, and sexual orientation can compound the effects of gender bias. Any efforts to close the gender data gap must take these intersecting factors into account.

Finally, Perez calls for greater investment in research and initiatives aimed at understanding and addressing gender bias. This includes funding for women's health research, support for female entrepreneurs, and resources for collecting comprehensive gender-disaggregated data.

Conclusion

"Invisible Women" is a wake-up call to the pervasive nature of gender bias in our data-driven world. By exposing the gender data gap across various aspects of life, Caroline Criado Perez reveals how our failure to consider women in data collection and analysis leads to a world that is less safe, less comfortable, and less equitable for half of the population.

The book's strength lies not just in identifying the problem, but in showing its far-reaching consequences. From minor inconveniences like ill-fitting smartphones to life-threatening situations like misdiagnosed heart attacks, the gender data gap affects women's lives in countless ways.

Perez's work challenges us to question our assumptions about what is "normal" or "standard." It reveals how deeply ingrained the male default is in our society and how this bias shapes everything from the products we use to the policies that govern our lives.

However, "Invisible Women" is not just a critique; it's a call to action. By highlighting the economic, social, and health benefits of closing the gender data gap, Perez makes a compelling case for change. She shows that addressing this issue isn't just about fairness for women; it's about creating a world that works better for everyone.

The book leaves readers with a sense of both urgency and hope. While the gender data gap is a significant and pervasive problem, it's also one that we can address. By raising awareness, collecting better data, and including diverse perspectives in decision-making processes, we can start to build a world that truly accounts for everyone's needs and experiences.

Ultimately, "Invisible Women" is an essential read for anyone interested in gender equality, data science, or simply understanding the hidden biases that shape our world. It's a powerful reminder of the importance of questioning our assumptions and striving for a more inclusive approach to data collection and analysis. In doing so, we can work towards a future where women are no longer invisible in the data that shapes our world.

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