Book cover of Millennial Money by Patrick O’Shaughnessy

Millennial Money

by Patrick O’Shaughnessy

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Introduction

In today's fast-paced world, it's easy for young people to overlook the importance of planning for their financial future. Many Millennials, born between 1980 and 2000, find themselves caught up in the present moment, believing that retirement is too far off to worry about. However, Patrick O'Shaughnessy's book "Millennial Money" challenges this mindset and presents a compelling case for why young people should start investing in the stock market as early as possible.

The book offers a roadmap for Millennials to secure their financial future through smart investment strategies. O'Shaughnessy argues that relying on traditional savings accounts or future government pensions is not enough to ensure a comfortable retirement. Instead, he advocates for a proactive approach to investing that can potentially turn modest savings into substantial wealth over time.

"Millennial Money" is not just another dry financial guide. It's a wake-up call for young adults to take control of their financial destiny. The author presents his ideas in an engaging and accessible manner, making complex financial concepts easy to understand for those new to investing.

The Urgency of Investing Early

One of the central themes of "Millennial Money" is the critical importance of starting to invest as early as possible. O'Shaughnessy emphasizes that time is the most valuable asset young investors have on their side. The power of compound interest means that even small investments made in your twenties can grow into significant sums by retirement age.

To illustrate this point, the author provides a striking example: If you invest $10,000 every year in the stock market with an annual return of seven percent, starting at age 22, you could accumulate $4.7 million by the time you're 65. However, if you wait until age 40 to start the same investment strategy, you'd end up with just $1 million. This stark contrast highlights the enormous advantage of beginning to invest early in life.

Despite these potential benefits, many Millennials are hesitant to invest in the stock market. O'Shaughnessy attributes this reluctance partly to the 2008 financial crisis, which occurred as many Millennials were entering adulthood. This economic downturn left a lasting impression, making young adults more risk-averse than previous generations. A 2014 survey cited in the book found that Millennials only had 28 percent of their money invested in stocks, compared to 46 percent for other generations.

The author argues that this cautious approach, while understandable, could be detrimental to Millennials' long-term financial health. By avoiding the stock market, young people are missing out on significant growth opportunities that could secure their financial future.

The Uncertain Future of Government Pensions

Another key reason O'Shaughnessy urges Millennials to take charge of their financial future is the uncertain outlook for government pensions. The book paints a sobering picture of the challenges facing public pension systems due to demographic shifts and increasing life expectancy.

The author points out that the average life expectancy in the United States has increased dramatically, from 47 years in 1900 to 79 years in 2013. This increase in longevity, coupled with the retirement of the large baby boomer generation, is putting unprecedented strain on government pension and healthcare systems.

O'Shaughnessy highlights the unsustainable growth of Medicare spending, which has increased by 11 percent annually since its inception in 1966. He argues that these rising costs, combined with an aging population, create a perfect storm that threatens the long-term viability of government-funded retirement benefits.

To drive home this point, the book cites a startling statistic: There's a projected $9.6 trillion gap between expected benefit spending and anticipated tax revenue over the next 75 years. This massive shortfall suggests that future generations, including Millennials, may not be able to rely on government pensions to the same extent as their parents and grandparents.

The takeaway is clear: Millennials need to prepare for a future where they may have to support themselves entirely in retirement. This reality underscores the importance of taking proactive steps to invest and build wealth independently.

The Power of Global Diversification

Having established the urgency of investing, O'Shaughnessy turns his attention to investment strategies. One of the key principles he advocates is global diversification – spreading investments across companies and markets worldwide.

The author cautions against the common mistake of concentrating investments in a single country or a handful of familiar companies. He argues that this approach, while tempting, exposes investors to unnecessary risk. To illustrate this point, O'Shaughnessy recounts the cautionary tale of Japan's stock market in the late 1980s and early 1990s.

In 1989, Japan's Nikkei index was growing at an impressive 30 percent annually, attracting massive investments. However, this growth turned out to be an unsustainable bubble, which burst in 1991. Investors who had put all their money into the Japanese market saw the value of their portfolios cut in half by 2013.

The book explains that many people fall into the trap of investing heavily in their home country's market because it feels familiar and safe. For example, in 2010, American investors had 72 percent of their money in U.S. stocks. While this might seem prudent, O'Shaughnessy argues that it's actually a risky strategy in the long term.

Instead, he recommends spreading investments across diverse global markets. This approach offers two main benefits:

  1. Risk mitigation: If one country's economy struggles, investments in other markets can help offset potential losses.

  2. Currency diversification: Investing in foreign markets exposes you to different currencies, which can provide additional returns if those currencies strengthen against your home currency.

The author emphasizes that when you buy shares in a foreign company, you're not just investing in the company itself but also in the currency of that country. This dual exposure can potentially boost returns and provide an additional layer of diversification.

Breaking Away from the Herd

Another key insight from "Millennial Money" is the importance of diverging from mainstream investment strategies. O'Shaughnessy challenges the common wisdom of following expert recommendations and investing in popular index funds.

The book explains that many investment experts recommend a "Sector Leaders Strategy," which involves buying shares of the best-performing companies as determined by market indexes like the Standard & Poor's 500. While this approach seems logical and is often implemented through index funds, O'Shaughnessy argues that it may not be the most profitable strategy for individual investors.

He points out that index funds, while secure and cost-effective, have a fundamental limitation: they're designed to match market performance, not beat it. This means that investors in these funds can never outperform the overall market.

Moreover, the author highlights a counterintuitive trend: the biggest companies often underperform once they reach a certain size. For example, major American companies like Apple and Intel typically start posting negative annual returns once they hit the $400 billion market capitalization mark.

Instead of following the crowd, O'Shaughnessy advocates for a contrarian approach. He introduces the "Sector Bargains Strategy," which involves buying the cheapest stocks rather than the most popular ones. While this might seem risky, the author provides evidence that such approaches often outperform leader strategies in the long run.

To support this claim, he cites the performance of the Russell 3000 index, which follows a strategy similar to the bargain approach. Since 1979, the Russell 3000 has outperformed the S&P 500 by more than 1,100 percent.

The key takeaway is that successful investing often requires going against the grain and looking for opportunities that others might overlook.

The Millennial Money Strategy

Building on the principles of contrarian investing and value-seeking, O'Shaughnessy presents what he calls the "Millennial Money Strategy." This approach can be summarized as: "Buy cheap stock from valuable companies."

The strategy combines two key elements:

  1. Seeking undervalued stocks: By buying shares at a lower price, investors can potentially maximize their future returns.

  2. Identifying valuable companies: It's not enough to simply buy the cheapest stocks available. Investors need to ensure that the companies they're investing in have real value and potential for growth.

To implement this strategy, O'Shaughnessy provides several practical tips:

  • Evaluate a company's earnings: Look at how much the company is actually earning, not just its reported profits.
  • Assess cash flow: Pay attention to how much cash the company is generating, as this can be a more reliable indicator of financial health than reported earnings.
  • Compare stock price to cash flow: This relationship can help identify companies that are undervalued relative to their financial performance.
  • Look for momentum: Seek out cheaper shares that have seen substantial price increases over the past six months, as this can indicate growing market recognition of a company's potential.

The author emphasizes that combining value-seeking with momentum can lead to superior returns. He cites historical data showing that since 1972, companies matching these criteria have grown at an annual rate that outpaces overall market growth by a factor of two.

Overcoming Psychological Barriers to Investing

One of the most insightful aspects of "Millennial Money" is its exploration of the psychological factors that can hinder effective investing. O'Shaughnessy argues that humans are hardwired to make certain investment mistakes due to our evolutionary programming.

The book introduces the concept of "constructive paranoia" – an excessive sensitivity to loss that's deeply ingrained in human psychology. To illustrate this, O'Shaughnessy cites a Stanford study where students were given a series of investment decisions. The study found that after experiencing a loss, students were much less likely to make subsequent investments, even when the potential rewards significantly outweighed the risks.

This tendency towards loss aversion can lead investors to make irrational decisions, such as buying at market peaks (for fear of missing out) and selling at market bottoms (out of fear of further losses). Essentially, many people end up buying high and selling low – the exact opposite of successful investing principles.

Another psychological pitfall the book identifies is greediness. Humans have a tendency to pursue rewards even when the chances of success are slim. This impulse often drives financial bubbles, with investors piling into overvalued assets despite clear warning signs.

To combat these psychological barriers, O'Shaughnessy recommends creating automated investment systems. For example, setting up regular, automatic transfers from a bank account to an investment account can help remove emotion from the equation. By determining investment amounts and strategies in advance, investors can stick to their plans without being swayed by short-term market fluctuations or emotional reactions.

The Importance of Long-Term Thinking

A crucial message in "Millennial Money" is the value of adopting a long-term perspective when it comes to investing. O'Shaughnessy argues that many investors, both amateur and professional, fall into the trap of short-term thinking, which can be detrimental to their financial success.

The author explains that our biology plays a significant role in this tendency. The human brain's limbic system, which is responsible for emotions, pushes us towards decisions that provide instant gratification. In the context of investing, this can manifest as a desire to sell stocks as soon as they start losing value or to shift investments to seemingly safer options during periods of market volatility.

Even professional investors aren't immune to this short-term bias. O'Shaughnessy points out that many investment strategies are designed to show results over two or three-year periods, as fund managers seek to demonstrate success to current or potential employers. However, this approach often fails to capture the full potential of long-term market growth.

The book presents compelling data to support the benefits of long-term investing:

  • Over one-year periods, stocks lose real value about 31 percent of the time on average.
  • However, when looking at 20-year periods, stock indexes have never lost money.
  • In contrast, bonds have been shown to lose value half of the time over 20-year periods.

These statistics highlight the fact that while the stock market can be volatile in the short term, it tends to move in an upward trajectory over longer periods. By adopting a long-term perspective, investors can ride out short-term fluctuations and potentially reap significant rewards.

O'Shaughnessy advises Millennials to resist the urge for instant gratification and instead focus on building wealth over decades. He emphasizes that the most profitable investments typically need around 30 years to fully mature, aligning well with the long time horizon that young investors have before retirement.

Practical Tips for Millennial Investors

Throughout "Millennial Money," O'Shaughnessy provides numerous practical tips to help young investors get started and stay on track. Here are some key pieces of advice from the book:

  1. Start as early as possible: The power of compound interest means that even small investments made in your twenties can grow significantly over time.

  2. Diversify globally: Don't limit yourself to familiar companies or your home country's market. Spread your investments across different countries and sectors.

  3. Look for value: Seek out undervalued companies with strong financials rather than just following popular or trendy stocks.

  4. Automate your investments: Set up regular, automatic transfers to your investment account to remove emotion from the equation and ensure consistent investing.

  5. Think long-term: Resist the urge to react to short-term market fluctuations. Focus on your long-term goals and stick to your investment strategy.

  6. Educate yourself: Take the time to understand basic financial concepts and investment principles. The more you know, the better equipped you'll be to make informed decisions.

  7. Consider tax implications: Be aware of how taxes can impact your investment returns. For example, holding onto profitable stocks for at least a year can result in more favorable tax treatment.

  8. Don't try to time the market: Consistently predicting market ups and downs is nearly impossible. Instead, focus on regular, consistent investing over time.

  9. Rebalance periodically: Review your portfolio regularly and adjust your investments to maintain your desired asset allocation.

  10. Stay the course: Don't let fear or greed drive your investment decisions. Stick to your strategy, even during market downturns.

Conclusion

"Millennial Money" serves as both a wake-up call and a roadmap for young adults looking to secure their financial future. Patrick O'Shaughnessy makes a compelling case for why Millennials need to start investing early and provides practical strategies for doing so effectively.

The book's key messages can be summarized as follows:

  1. Start investing as early as possible to take advantage of compound interest and time in the market.

  2. Don't rely solely on savings accounts or future government pensions for retirement security.

  3. Diversify your investments globally to spread risk and capture growth opportunities worldwide.

  4. Look for value in the market rather than following the crowd or chasing trendy stocks.

  5. Overcome psychological barriers to investing by automating your strategy and thinking long-term.

  6. Understand that the most successful investments often require patience and a multi-decade time horizon.

By following these principles, Millennials can potentially transform modest savings into significant wealth over time, setting themselves up for a secure and comfortable retirement.

O'Shaughnessy's approach challenges conventional wisdom and encourages young investors to think differently about their financial future. While the strategies presented in "Millennial Money" may require some initial effort to understand and implement, the potential long-term benefits make it a worthwhile endeavor for any young adult looking to take control of their financial destiny.

The book's message is clear: The time to start investing is now. By taking action early and following sound investment principles, Millennials can overcome the financial challenges facing their generation and build a solid foundation for lifelong financial security.

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