Book cover of Think Twice by Michael J. Mauboussin

Think Twice

by Michael J. Mauboussin

8 min readRating: 3.9 (1,184 ratings)
Genres
Buy full book on Amazon

Introduction

In a world where information is abundant and decisions are complex, even the smartest people can make foolish mistakes. Michael J. Mauboussin's book "Think Twice" explores why intelligent individuals often fall prey to poor judgment and offers practical strategies to improve decision-making. This summary delves into the key ideas presented in the book, providing insights on how to avoid common pitfalls and make more informed choices.

The Paradox of Intelligence and Poor Decisions

Mauboussin begins by highlighting a puzzling phenomenon: highly intelligent people frequently make poor decisions. He illustrates this with the example of Long Term Capital Management, a hedge fund that lost billions of dollars in the late 1990s despite being led by Nobel laureates in economics. Their sophisticated financial models failed to account for significant fluctuations in asset prices, leading to catastrophic losses.

This example underscores a crucial point: intelligence alone does not guarantee good decision-making. Our brains rely heavily on mental shortcuts and ingrained assumptions, which can lead us astray when situations change or unexpected risks emerge.

The Power of Thinking Twice

The central thesis of Mauboussin's book is that we can dramatically improve our decision-making by consciously questioning our assumptions and examining problems from multiple angles. This process of "thinking twice" involves:

  1. Challenging our initial thoughts and reactions
  2. Considering diverse viewpoints
  3. Examining problems from different perspectives
  4. Questioning the validity of our assumptions

By adopting this approach, we can overcome many of the cognitive biases and mental shortcuts that often lead to poor decisions.

The Inside View vs. The Outside View

One of the most significant concepts Mauboussin introduces is the distinction between the "inside view" and the "outside view" in decision-making.

The Inside View

The inside view focuses on readily available, case-specific details. It's our natural tendency to rely on immediate information and our personal experiences when making decisions. However, this approach can lead to overconfidence and poor judgment.

Mauboussin illustrates this with the story of Big Brown, a horse that was favored to win the Triple Crown in 2008. Despite winning the first two races, Big Brown finished last in the final race, shocking oddsmakers and fans alike. The oddsmakers had relied too heavily on the inside view, focusing on Big Brown's recent victories and apparent good health while ignoring broader statistical realities.

The Outside View

In contrast, the outside view considers relevant statistics, comparable scenarios, and broader context to inform decisions. This approach provides a reality check on our biases and assumptions, leading to more accurate predictions and better decision-making.

To adopt an outside view, Mauboussin suggests the following steps:

  1. Identify an appropriate reference class for your situation
  2. Analyze the distribution of outcomes within that reference class
  3. Make a prediction informed by that distribution
  4. Adjust your prediction as you gather more case-specific feedback

By consciously incorporating the outside view into our decision-making process, we can counteract our natural biases and improve the quality of our choices.

The Perils of Tunnel Vision

Another key concept in "Think Twice" is the danger of tunnel vision in decision-making. Tunnel vision occurs when we focus intently on the most readily available information while ignoring other critical data. Mauboussin identifies several factors that contribute to tunnel vision:

The Anchoring Heuristic

Our minds tend to latch onto initial anchor points when making judgments, even if these points are irrelevant. Mauboussin demonstrates this with a simple experiment involving phone numbers and estimating the number of doctors in Manhattan. This mental shortcut can significantly skew our decision-making process.

The Availability Heuristic

We often make judgments based on recent or easily recalled memories. This can lead to misdiagnoses in medical settings or poor risk assessments in various fields.

Cognitive Dissonance

When faced with conflicting ideas, we often contort logic to reconcile them rather than objectively assessing the situation. Mauboussin uses the example of Kurt Wise, a Harvard-trained paleontologist who maintains creationist views despite his scientific background, to illustrate how cognitive dissonance can lead to irrational thinking.

Incentives

Rewards like money or status can push us down certain paths, causing us to discount alternative options. The 2008 financial crisis serves as a prime example of how incentives at various levels can lead to tunnel vision and disastrous outcomes.

Strategies to Counter Tunnel Vision

To overcome tunnel vision and make better decisions, Mauboussin suggests several strategies:

  1. Explicitly consider alternatives using objective data
  2. Seek out dissenting voices to challenge your assumptions
  3. Recognize incentives but don't blindly follow them
  4. Broaden your perspective by consciously considering multiple viewpoints

The Role of Optimism and Control

Mauboussin points out that humans naturally gravitate toward an inside view and tend to be overly optimistic in their predictions. This optimism bias manifests in various ways:

  1. Most people rate themselves as above average on positive traits
  2. We overestimate our ability to control outcomes
  3. Projects often go over time and budget despite careful planning
  4. Companies continue to pursue mergers and acquisitions despite research showing most fail to improve profitability

Recognizing these tendencies is crucial for making more realistic assessments and decisions.

Practical Applications

Throughout the book, Mauboussin provides numerous examples of how these concepts apply to real-world situations:

Business and Finance

The author draws on his extensive experience in the financial sector to illustrate how cognitive biases and mental shortcuts can lead to poor investment decisions and corporate strategies. By adopting an outside view and avoiding tunnel vision, businesses can make more informed choices about mergers, acquisitions, and long-term planning.

Personal Decision-Making

The principles in "Think Twice" are equally applicable to personal decisions. Whether choosing a career path, making a major purchase, or planning for retirement, taking an outside view and considering multiple perspectives can lead to better outcomes.

Policy and Governance

Mauboussin's ideas have implications for policymakers and leaders in various fields. By recognizing the limitations of the inside view and the dangers of tunnel vision, those in positions of power can make more effective decisions that benefit their constituents or organizations.

Overcoming Cognitive Biases

A recurring theme in "Think Twice" is the importance of recognizing and overcoming our cognitive biases. Some key biases discussed in the book include:

  1. Confirmation bias: Seeking information that confirms our existing beliefs
  2. Sunk cost fallacy: Continuing to invest in something because of past investments, even when it's no longer rational
  3. Hindsight bias: Believing that past events were more predictable than they actually were
  4. Overconfidence: Overestimating our own abilities or the accuracy of our predictions

By understanding these biases and actively working to counteract them, we can significantly improve our decision-making processes.

The Importance of Diverse Perspectives

Mauboussin emphasizes the value of seeking out diverse viewpoints when making decisions. This can involve:

  1. Consulting experts from different fields
  2. Encouraging dissenting opinions within teams
  3. Considering historical precedents and analogous situations
  4. Using formal decision-making frameworks that incorporate multiple perspectives

By embracing diversity of thought, we can reduce the risk of falling into cognitive traps and make more robust decisions.

Adapting to Changing Circumstances

One of the key lessons from "Think Twice" is the importance of adapting our decision-making processes to changing circumstances. What worked in the past may not be effective in new situations. Mauboussin encourages readers to:

  1. Regularly reassess their decision-making frameworks
  2. Be open to new information and changing conditions
  3. Avoid becoming overly attached to past successes or methods
  4. Cultivate a growth mindset that embraces learning and adaptation

Final Thoughts

"Think Twice" by Michael J. Mauboussin offers a compelling exploration of why smart people make poor decisions and provides practical strategies for improving our judgment. By understanding the distinction between the inside and outside views, recognizing the dangers of tunnel vision, and actively working to overcome our cognitive biases, we can make more informed and effective choices in all areas of life.

The book's central message is that good decision-making is a skill that can be developed and refined over time. By consciously thinking twice, questioning our assumptions, and broadening our perspectives, we can navigate complex situations with greater confidence and achieve better outcomes.

In a world where the stakes of our decisions are often high, the insights provided in "Think Twice" are invaluable. Whether you're a business leader, investor, policymaker, or simply someone looking to make better choices in your personal life, this book offers a roadmap for more thoughtful and effective decision-making. By implementing the strategies outlined by Mauboussin, readers can avoid common pitfalls, challenge their own thinking, and ultimately make choices that lead to greater success and satisfaction.

Books like Think Twice